Jeg ved, at det kun er oktober, men mine tanker går allerede mod jul. I hvert fald shoppingdelen af den. Sådan har det ikke altid været. Tidligere handlede julen i Vikner-familien om den velkendte fortælling om hygge og festlige måltider. Decembers udgiftspakke gik til gaver og alt tænkeligt tilbehør, hvilket efterlod nærmest ingenting til det nye år. Og som de fleste andre svenskere...
Men hands holding phone with isolated screen and credit card
Det smukke ved at handle online, er at du kan købe hvad du vil, når du vil, hvorfra du vil. Når du sælger online, har du mulighed for at nå kunder langt ud over grænserne af din egen by eller dit land. Der er millioner, måske milliarder, af mennesker derude, som vil have hvad du sælger.
Men hvordan ved du, hvad de leder efter? Hvor hurtigt forventer de, at du leverer? Hvordan vil de...
I was one of the curious attendees in place when the annual E-Barometer report was presented late last month – and as usual it gives some fascinating insights into what’s happening in e-commerce in Sweden. Possibly the only thing growing faster than e-commerce sales is interest in the report: the organisers had to find a new, larger venue to cope with the crowd.
E-Barometern, updated every...
I’m just back at work after some intensive weeks finishing up my new book “Find Gold in Your Own Channels: Sell More Online – Without Buying More Advertising”. It should be coming out in May this year, and looks at how you can use your own channels to raise your visibility – and your sales.
Now of course, I hope you all get your copy of the book. But if you can’t wait, you can...
What a year for payment services and debt collection. If one word summed up 2016 for us and our clients it was growth, proving once again that nothing breeds success like success.
In Norway, we announced several new partnerships with, among others, parking operator Europark, data communication service provider Broadnet, mobile payment provider Strex, online grocer Kolonial.no and hardware...
This year Black Friday, America’s busiest shopping day, fell on November 25. Not that I need to tell you that. There’s no avoiding it in Sweden or the rest of Scandinavia either. My inbox was flooded with offers, as was everyone else’s by the sound of it. Some thought it a bit much and wondered why everybody was jumping on the same bandwagon at the risk of being drowned out.
However, as I...